virtualDavis

ˈvər-chə-wəlˈdā-vəs Serial storyteller, poetry pusher, digital doodler, flâneur.

Novice Authors Must Promote Themselves, Since Publishers Won’t

Poor Kelly Corrigan, first-time author, didn’t get invited to this weekend’s National Book Festival on the Mall to plug her 2008 memoir, “The Middle Place.” She won’t be rubbing shoulders with heavyweight authors such as Sue Monk Kidd, John Grisham or Pulitzer winner Junot Diaz. No major newspaper bothered to review the California mom’s tale about cancer and family and recovery when it was released. Her publisher didn’t send her on tour. All the old-school staples of book promotion — the book festival, the tour, the glowing newspaper review — Corrigan got none of them.

What was a newbie author to do?

She cobbled together a trailer for her book on her home computer, using iMovie software, downloading a free tune off the Web for background music, and stuck it on her Web site. Her agent helped get her on one network television morning show. About 20 friends hosted book parties, which she hit on a self-funded three-week blitz, selling books out of the trunk of her car. A guy shot video of her reading an essay at one of these parties, and she posted it on YouTube when the paperback came out.

A year later, the book has sold about 80,000 copies in hardcover and another 260,000 in paperback, according to Nielsen BookScan data. It sat on the New York Times bestseller list for 20 weeks, peaking at No. 2. That homemade trailer has been viewed more than 100,000 times. The video of her reading has drawn 4.5 million hits. She’s in Washington on Thursday, speaking at the Congressional Families Cancer Prevention Award luncheon. Then she will plow into more than a dozen paid speaking gigs across the country in the next six weeks.

(Excerpted from Neely Tucker’s article in The Washington Post on Thursday, September 24, 2009)

In Memoriam J.D. Salinger

J.D. SalingerJ.D. Salinger died today at 91, and like so many writers and bloggers and journalists reflecting on his writing, life and eccentricities, I am stumbling.

He was a gifted and esoteric writer. He was an inspiration. He was a mystery clinging to privacy. It seems that this latter characterization has intrigued the public almost as much as his craftsmanship. I you count yourself among this lot, you might enjoy a wander over to Kenneth Slawenski’s post “J.D. Salinger’s Untold Stories: Tales Of A Recluse“. If you’re experiencing Salinger’s passing as a sort of memento mori you might be find company in Ron Rosenbaum’s June 1997 article for Esquire, The Man in the Glass House.

The silence surrounding this place is not just any silence. It is the work of a lifetime. It is the work of renunciation and determination and expensive litigation. It is a silence of self-exile, cunning, and contemplation. In its own powerful, invisible way, the silence is in itself an eloquent work of art. It is the Great Wall of Silence J.D. Salinger has built around himself. (Ron Rosenbaum, Longform)

Like his infamous antihero who briefly yearned to wander west pretending to be mute (or deaf? I don’t remember which) Salinger horded silence. Words are written, not explained. Perhaps they can’t or shouldn’t be explained. Perhaps this is Salinger’s legacy, the reminder that words like graffiti on a cave wall are at best an imperfect roadmap for fleeting truths. No, that’s not it. That’s a haul of bollocks! Let’s try again…

Words are enough. Too much, even. They are the best we can do, and asking them to morph into reality — either through the magic of cinema or the exegesis of the author — is self indulgent voodoo. Looks like I’m off the rails again.

Salinger’s Holden Caulfield is at once an archetypal storyteller and audience, a warrior against hypocrisy and a guardian of childhood innocence. He embodies the inevitable contradictions of adolescence and of the writing life. I suspect this literary anchor has inspired and encourage a great many storytellers.

Jonathan Safran Foer has stated that, ‘many readers were created by The Catcher in the Rye, and many writers, too. He and his characters embodied a kind of American resistance that has been sorely missed these last few years, and will now be missed even more.’ (The Penguin Blog)

Where from there? I’m tossing darts in the dark and missing the bulls eye. Missing the dartboard altogether. No doubt Salinger would have been mortified with the swell of memorials.

  • “Who wants flowers when you’re dead? Nobody.” ~ J.D. Salinger
  • “I’m sick of not having the courage to be an absolute nobody.” ~ J.D. Salinger
  • “I am a kind of paranoid in reverse. I suspect people of plotting to make me happy.” ~ J.D. Salinger
  • “An artist’s only concern is to shoot for some kind of perfection, and on his own terms and not any one else’s.” ~ J.D. Salinger

That last quotation is a suitable closing note. As wouuld be any of the thirteen short stories that Salinger published in The New Yorker between 1946 and 1965 including “A Perfect Day for Bananafish” and “Raise High the Roof Beam, Carpenters“. (Available online to subscribers.) Or better yet? Read or re-read The Catcher in the Rye.

N.B. With so many pretensions Latin-isms (In memoriam, Memento mori) cluttering a single, brief blog post, I’d better lather on one more, Nota bene: I pinched this photograph of J.D. Salinger from Soup, but it appears to be a stock photo since it appears all over the place. (In other words, the credit unknown. Apologies.)

 

Save Yourself, Save the Industry

“I hope by now the whole question of ‘should I self produce/publish my work’ has been settled. Of course you should. Is there a catch? Of course there is.” (Adam Thurman, January 27, 2010, Mission Paradox)

“Great companies, great entrepreneurs [sic], force industries to change. The best way for you to create a better, fairer, more robust theatre/visual arts/dance/indie film world is by building your own thing and building it well. Your success will put pressure on the rest of the field. They will change because you and your fellow entrepreneurs have left them no other choice.” (Adam Thurman, January 27, 2010, Mission Paradox)

Some unfettered wisdom about self publishing from Adam Thurman over at Mission Paradox (via@chriscasquilho) that reminds me of Gary Vaynerchuk’s (@garyvee) Crush It!

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