Although the visual effect is clever (and ultimately compelling) it tires the eyes and pushes the concept too far. That said, Stephen Fry’s reflection on the increasingly overlooked wonders of language (as well as the tendency for critics to harp on language fouls and blunders rather than celebrating the extraordinary richness of words) is delightful. A welcome tune for many wordsmiths, and a reminder that we should emphasize the power and beauty of language rather than beating up the language manglers. I remember my mother telling me as a boy, “You’ll get more flies with honey.” Right?
Stephen Fry kinetic typography animation (youtube.com)