The Digital Advantages for Small Publishers

“I always like to stress the following rather obvious point. The paper book is a marvelous combination of two quite distinct products: a story (or body of information), and a crafted, physical object. Once you can separate these two things in your mind, it becomes much easier to see how stories can be shared and sold distinct from their traditional, physical bodies. And, comfortingly, it’s easier to see how printed books will always be highly valued for their physical beauty. In consequence, the digital world both enables a rapid increase in story-telling, free from the costs of physical production, and increases the value of well-crafted physical books. Any successful publisher will find a way to make the most of this.” (digitalbookworld)

Arthur Attwell, co-founder and CEO of Electric Book Works, offers seven tips for small publishers adding digital titles to their inventory:

1. Don’t think ebooks are only for technical folk
2. Don’t worry about digital rights management (DRM)
3. Convert books to ebooks with free online services
4. Distribute and sell ebooks with free online services
5. Don’t limit yourself to ebooks; get more from their content
6. Think of your print books as a value-added version of your ebooks
7. Read and learn about digital publishing

Read Arthur Attwell’s full post at digitalbookworld

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